How It Works

From the first conversation to the invoice, one director stays with your project. Whether you need casting only, or the full package from planning through to edited delivery, the process is the same.
You don’t need a finished brief to get started, and consultations and quotations are free.

CastingModels, talents, actors, narrators, artists and athletes.Full packagePlanning, casting, production and editing in one.UGCVertical content for social and paid media, with performance contracts in place.

This page covers both casting and the full package. Steps that apply only to the full package are marked FULL PACKAGE.
Details and pricing for the full package are on the full package page.

How it works

Each step separates what we ask of you from what we take care of.

FULL PACKAGEThese eight steps map onto the four production phases shown on the full package page: ① brief and first consultation = steps 01–02 / ② team proposal and production planning = steps 03–06 / ③ shoot = step 07 / ④ post-production and delivery = step 08.
  1. 01

    Enquiry and briefing

    YOU

    Send us your request by form, email or phone. Leave blank anything you haven’t decided yet.

    LILIANA

    We review it and fill the gaps with a short briefing call. Consultation and quotation are free.

    Office hours: Monday to Friday, 10:00–19:00 (JST)

  2. 02

    Proposal and quotation

    YOU

    Give us a rough budget, even if it isn’t fixed.

    LILIANA

    We come back with a casting plan and a quotation, plus options for adjusting cast size, usage scope or shoot days to fit the budget.

    Not included in the performance fee: travel, location transport and accommodation for regional shoots; surcharges for early morning and late night; travel commitments starting the day before; and time spent at auditions, camera tests and fittings.

    FULL PACKAGEWe present a full production plan covering the concept and storyboard, the crew (photographer, hair and make-up, stylist), the location, and the editing specification.
  3. 03

    Candidate proposal

    YOU

    Review the profiles internally. If none of them feel right, tell us plainly.

    LILIANA

    Our casting director selects candidates from a roster of 2,000+ people from over 100 countries and sends you their profiles. We will re-direct and re-propose as many times as needed. Athletes and artists may take longer, as their club, federation or label has to confirm the terms.

    Profiles and photos are for your internal review. Please ask us before using them in a deck or on social media.
    Please don’t contact performers directly — everything goes through us.

  4. 04

    Selection and casting call (optional)

    YOU

    You can confirm from profiles alone, or ask for a casting call. Just send us your preferred dates.

    LILIANA

    We can run it at your venue, at a venue of your choosing, or online. For voice work we can also supply additional voice samples.

  5. 05

    Confirmation and contract

    YOU

    Confirm your choice. The booking is made at this point.

    LILIANA

    We hold the performer, verify their residence status and right to work, and sign the contract and NDA — on your paperwork or ours.

    Cancellation charges apply once a performer is confirmed.
    We take responsibility for verifying work eligibility, including for non-Japanese performers. You don’t need to check separately.
    Where a performer is invited from overseas, we act as the inviting organisation ourselves, so you do not need to find one. Travel, accommodation and visa costs are quoted per project.
    The actual terms of business follow the individual contract, which we adjust project by project.

    FULL PACKAGEWe ask for 50% of the production fee on confirmation, with the balance invoiced before final delivery.
  6. 06

    Preparation (as needed)

    YOU

    Share the call sheet, call time and location.

    LILIANA

    We arrange fittings, hair and make-up tests and rehearsals, and handle guardian consent and attendance for minors.

    Working hours for minors: under 15 until 20:00 and no more than 8 hours a day; under 18 until 22:00. Further detail is in our performance guidelines.
    Where a shoot involves changes of clothing, please provide a proper changing space such as a location van.
    If you are holding a weather standby day, let’s agree the decision deadline in advance.

    FULL PACKAGEWe secure the crew, equipment, studio or location, and any filming permits required.
  7. 07

    Shoot day

    YOU

    Raise anything you need on the day with our manager on site.

    LILIANA

    Your manager or casting director attends the shoot and handles adjustments in the moment. For late-night or early-morning calls, we arrange taxi transport.

    A standard booking is one day / 8 hours including breaks. Overtime is charged separately.
    We do not accept blackface or other racial caricature, and we ask that the word “gaijin” is not used in scripts or on set.
    Please allow roughly an hour of rest for every four hours, and plan for heat, sun and cold protection.
    Please tell us in advance about animals on set, or water, height and wire work.
    We ask clients to hold insurance against accidents and damage.

    FULL PACKAGEOur director runs the shoot, and you can review frames on set as you go.
  8. 08

    After the shoot: invoicing and usage

    YOU

    Settle the invoice by bank transfer.

    LILIANA

    We issue a qualified invoice electronically once the shoot is complete (paper on request), and contact you before your usage period ends about extensions or added media.

    If a performer wants to post shoot content on social media, we obtain your permission first.

    FULL PACKAGEAfter editing, colour and titling we send you a review file. Once revisions are settled we deliver the final data. Usage rights take effect when payment is complete.

What to send us

A partial brief is fine. Send what you have and we’ll ask about the rest.

  • Media (TVC, web, social, magazine, catalogue, poster, in-store, packaging, app, video)
  • Usage period and territory
  • Conflict / exclusivity requirements, and their scope
  • Number of performers, role, age range, nationality and look
  • What the performer actually does (lines, movement, number of scenes, changes of outfit)
  • Shoot date, hours and location, and whether regional travel is involved
  • Whether you need a weather standby day, and whether the day may run early or late
  • Anything unusual: lingerie or swimwear, water, heights, wire work, animals on set
  • The working language on set, and the level of Japanese you need from the performer
  • Whether you want a casting call or fitting
  • Budget (tell us if it isn’t set yet)

Terms at a glance

Booking
One day / 8 hours including breaks; overtime charged separately
Cancellation
After confirmation: 100% on the day or the day before, 50% earlier. Notice is counted from when it reaches us during business hours (weekdays 10:00–19:00); notice sent outside those hours or at a weekend is treated as received on the next business day
Re-shoots
Booking the performer again is treated as a new booking
Payment
Bank transfer in Japanese yen, transfer fees payable by the client. We issue a qualified invoice (registration number T6011001146214) after the shoot. Please tell us your closing and payment dates before you confirm
First booking
50% on confirmation, with the balance invoiced after the shoot
Clients outside Japan
Payment in full in advance, regardless of how many projects we have worked on together
Full package
50% on confirmation, balance before final delivery. Usage rights take effect once payment is complete
Usage and image rights
Use beyond the contract, extensions or added media must be requested at least one month before expiry. Buyouts are not accepted
Travel and accommodation
Not included in the performance fee. For regional shoots we either arrange a location van or ask you to cover travel and accommodation at cost
Early morning and late night
Work before 6:00 or after 21:00 carries a surcharge
Standby and weather
Weather standby day 50% / cancelled while on standby at home 50% / cancelled after arriving on location 100%. Please confirm no later than one week before the shoot
Insurance
We ask clients to hold appropriate insurance. Loss not covered by it is borne by the client
Contract
Actual terms follow the individual contract. NDAs on your paperwork or ours

Image rights, scope of use, exclusivity and on-set arrangements are set out in our performance guidelines. See also the FAQ.

Clients

Broadcasters, agencies, production companies and global brands.

  • Japan Broadcasting Corporation (NHK)
  • NHK Enterprises
  • Nippon Television Network
  • TBS Television
  • TV Asahi
  • Fuji Television Network
  • TV Tokyo
  • WOWOW
  • Tokyo Metropolitan Television
  • AbemaTV
  • The Walt Disney Company
  • Hakuhodo
  • TOHOKUSHINSHA FILM
  • AOI Pro.
  • Kaiju
  • The Fool
  • Recruit
  • Hotel Gajoen Tokyo
  • Japan National Tourism Organization
  • Kawagoe Junior Chamber
  • Mitsui Fudosan
  • Xebio

In no particular order. Full list on our company profile.

On a tight deadline?

Lead time depends on the size and type of the project. Casting calls and large casts need more time, but selection from profiles alone can move quickly. Talk to us first.

Casting inquiries and consultation

Contact us for casting requests, availability, and quotes.

Contact us Contact us Call