Commercial Models
Models cast for commercial advertising in Japan — TV commercials, posters, catalogues, in-store POP and web advertising, where the product rather than the wardrobe is the subject. Filter by age group, gender, nationality and measurements to match the tone of the campaign.
FAQ
A commercial model supports the product or service and appears across TV, catalogues, in-store POP and similar media. A fashion model exists to show the garment itself. Deciding whether the product or the clothing is the subject of the shot is the quickest way to choose between them.
TV commercials, web advertising, posters, catalogues, brochures, newspapers, in-store POP and events. Fees scale with the breadth of media, so list every placement the images will actually appear in.
Put the target audience and the impression you want — approachable, trustworthy, premium — into words. Sending existing creative or a reference image narrows the shortlist much faster than a description alone.
Yes, a model can be restricted from appearing in competing advertising. Limiting one product category is narrower than blocking an entire sector, so name the products or companies you want excluded.
Licence periods are counted in three-month quarters. Where the placement will stay up far longer, as packaging and POP usually do, say so at the outset and terms are quoted on that basis.
Yes. Tell us the age gap and the impression you want when they appear together, and candidates are proposed as a combination.
Whether there are lines or a character to play changes who is suitable. Switch the member type filter to actor, or send the script and we will suggest candidates.
Yes. There is a package covering planning, model selection, shooting, editing and delivery, so the production side can be discussed together with the casting.
