Fitness & Sports Model Casting
We propose Liliana members who train and play sports in their daily lives for ads and videos for sports brands, fitness gyms, supplements and healthcare products. Choose members who can handle the movements and poses you need, from yoga and training to martial arts and dance.
Consultations and quotes are free. Office hours: weekdays 10:00–19:00 JST
Where fitness & sports models are used
- Catalogs, e-commerce and ads for sportswear and shoes
- Ads and videos for fitness gyms and personal training
- Ads for protein, supplements and healthcare products
- Yoga, Pilates and stretching videos and materials
- Shoots involving martial arts, budo and action
- Health and diet commercials and web videos
Liliana members with fitness photos (see John, Lee, Yuzuka and Kaito). See other members in our fitness album.
How Liliana casts fitness models
Sports and training experience
We propose members with experience that matches the movements you’ll shoot: yoga, weight training, martial arts, budo, dance and more.
Build and feel
Choose a toned, muscular or supple physique to match your product and brand.
Shoots with movement
If poses need to be held or movements repeated, share the details in advance and members will prepare before arriving on set.
Japanese, mixed-heritage and international
Besides Japanese members, our roster includes mixed-heritage and international members.
About talent fees
Fees depend on booking hours, the type of movement and how photos or footage are used.
Booking hours
Besides shooting time, warm-up and costume fitting time is also taken into account.
Type of movement
It differs between mainly static poses and shoots that include training or sports movements.
Media and usage period
E-commerce product pages only, or also ads and commercials. The fee depends on the media and period.
Category exclusivity
If the model must not appear in competitors’ ads in the same industry, such as sports brands or supplements, for a set period, a surcharge applies.
Number and pairing
The fee also depends on the number of performers and pairings, such as partner or group training scenes.
Location
For regional or suburban locations, travel and accommodation costs are added to the quote.
From request to shoot day
Contact us
Tell us the shoot content, date, location, and the movements and build you need.
Candidate proposals
We send profiles of members who match the movements and build required.
Confirmation and briefing
Once performers are confirmed, share the schedule, costumes and required movements, and we will brief the members.
For details on each step, see How It Works; for the talent’s terms, see our Performance Guidelines.
Frequently asked questions
- What sports experience do your members have?
- Our roster includes members with experience in yoga, weight training, martial arts, karate, dance and more. Tell us the sport you need.
- Can you film actual training sessions?
- Yes. Tell us the movements in advance and we’ll propose members who can handle them.
- Can I choose by build or size?
- Yes. Height and sizes are listed on profiles. Tell us the wear sizes and we’ll find members who fit.
- Can I book international fitness models?
- Yes. We have international members on our roster. Let us know what you’re looking for.
- How do you handle injury risk during shoots?
- Share the content in advance so movements stay within safe limits, and we take breaks during the day. We also ask clients to take out production insurance.
- Can you handle shoots outside Tokyo?
- Yes. We also cover regional shoots. Travel and accommodation costs are included in the quote.
For dance, see dancer casting; for action roles, see actor & actress casting. For other types of talent, see our casting overview.
