01
Enquiry and briefing
YOU
Contact us by form, email or phone. Anything you haven’t decided yet can be left blank.
LILIANA
We review your enquiry and ask about anything that’s missing. Consultations and quotes are free.
Flow
HOW IT WORKS
One point of contact,
from first call to shoot day.
From your first enquiry through the shoot to the invoice, one director stays with your project. You don’t need a finished brief to get started.
Consultations and quotes are free
MEMBERS2,000+ members from over 100 countriesWe select candidates from Japanese, half Japanese and international members.
COMPLIANCEWe verify residence status and right to workIncluding for international performers. You don’t need to check separately.
ON SETA manager attends on shoot dayTell them what you need on set and they handle it there and then.
This page covers the casting process. For planning, production and editing in one, see the full package page. For UGC, see the UGC page.
8 STEPS
The process, step by step
Each step separates what we ask of you from what we take care of.
02
Proposal and quote
YOU
Let us know a rough budget (it’s fine if it isn’t decided yet).
LILIANA
We send a casting plan and quote. To fit your budget, we also suggest options for the number of performers, usage scope and shoot days.
- Not included in performer fees: transport, location bus and accommodation (quoted separately for shoots outside Tokyo), surcharges for early-morning or late-night work, travel the day before, and time spent at auditions, camera tests and fittings. If any of these may apply, please mention it when we quote.
03
Candidate proposal
YOU
Review the profiles internally. If none of them feel right, tell us plainly.
LILIANA
Our casting director selects candidates from 2,000+ members from over 100 countries and sends you their profiles. We re-direct and re-propose as many times as needed. Athletes and artists may take longer, as their club, federation or label has to confirm the terms.
- Profiles and photos are for your internal review. Please ask us before using them in a deck or on social media.
- Please don’t contact performers directly. Everything goes through us.
04
Selection and audition (optional)
YOU
You can confirm from profiles alone. If you’d like an audition, send us your preferred dates.
LILIANA
We can hold it at a venue you choose, at our studio in Akasaka, or online. For narration work we can also send additional voice samples.
05
Confirmation and contract
YOU
Confirm your choice. The booking is made at this point.
LILIANA
We hold the performer, verify their residence status and right to work, and sign the contract.
- Cancellation charges apply once a performer is confirmed.
- We take responsibility for verifying work eligibility, including for international performers. You don’t need to check separately.
- Where a performer is invited from overseas, we act as the inviting organisation ourselves, so you don’t need to find one. Travel, accommodation and visa costs are quoted per project.
- The actual terms of business follow the individual contract, which we adjust project by project.
06
Preparation (as needed)
YOU
Share the call sheet, call time and location.
LILIANA
We arrange fittings, hair and make-up tests and rehearsals. For minors, we arrange guardian consent and attendance.
- Working hours for minors: under 15 until 20:00 and no more than 8 hours a day; under 18 until 22:00. Age-based limits are set out in our performance guidelines.
- For shoots with costume changes, please provide a changing space such as a location bus. We can’t use public restrooms in commercial facilities for changing.
- If you set a weather backup day, please agree the deadline for the final decision in advance.
07
Shoot or recording day
YOU
Tell our manager directly about anything you need on set.
LILIANA
Our manager (or casting director) attends and responds on the spot. For late-night or early-morning work, we arrange taxis.
- A standard booking is 8 hours a day, including breaks. Extra time is charged separately.
- We decline blackface or any portrayal that caricatures race, and the word “gaijin”, both in scripts and on set.
- Please take out insurance to cover accidents and damage during the shoot.
- Please allow about one hour of rest every four hours, and take care against heat, sunburn and cold.
- Tell us in advance about animals, water, heights, wire work or other special conditions.
08
After the shoot, invoicing and usage period
YOU
Pay by bank transfer within your agreed payment terms.
LILIANA
After the shoot we issue a qualified invoice electronically (paper on request). Before the usage period ends, we contact you about extensions or added media.
- Performers post about the shoot on social media only with your prior permission.
CHECKLIST
What to send us
You don’t need everything. Send what you know and we’ll ask about the rest.
- Media (TV commercial, web, social, magazine, catalogue, poster, in-store, packaging, app, video, etc.)
- Usage period and territory
- Competitor exclusivity (conflicts) and its scope
- Number of performers, roles, age range, nationality or look
- What they’ll do (lines, movement, number of scenes, costume changes, etc.)
- Shoot date, hours and location (outside Tokyo or travel the day before)
- Weather backup day, and whether early-morning or late-night work is possible
- Special conditions (underwear or swimwear, water, heights, wire work, animals, etc.)
- Language used on set and the level of Japanese required
- Whether an audition or fitting is needed
- Budget (tell us if it isn’t decided yet)
TERMS
Terms of business (summary)
- Booking
- 8 hours a day including breaks. Extra time is charged separately
- Cancellation
- After confirmation: 100% on the day before or the day itself, 50% before that
- Reshoots
- Booking the same performer again is treated as a new booking
- Payment
- Bank transfer (transfer fees are your responsibility). After the shoot we issue a qualified invoice electronically (registration no. T6011001146214; paper on request). We confirm closing and payment dates before booking. Clients outside Japan are asked to pay in full in advance
- First-time clients
- A 50% deposit on confirmation, with the balance invoiced after the shoot
- Usage period and image rights
- Please request use beyond the contract, extensions or added media at least one month before the usage period ends
- Transport and accommodation
- Not included in performer fees. For shoots outside Tokyo, please arrange a location bus or cover actual transport and accommodation costs
- Early morning and late night
- A surcharge applies before 6:00 and after 21:00
- Backup days and weather cancellation
- Weather backup day 50% / cancellation while on standby at home 50% / cancellation after arrival on site 100%. Please decide on backup days at least one week before the shoot
- Other costs
- Travel the day before, and time spent at auditions or fittings, are covered in our performance guidelines
- Insurance and damage
- Please take out insurance. Damage not covered by insurance is your responsibility
- Contract
- The actual terms of business follow the individual contract
Image rights, usage scope, competitor exclusivity and on-set rules are set out in our performance guidelines. See also the FAQ and terms of service.
CLIENTS
Selected clients
Broadcasters, advertising agencies, production companies and global brands work with us.
- NHK (Japan Broadcasting Corporation)
- NHK Enterprises
- Nippon Television Network
- TBS Television
- TV Asahi
- Fuji Television Network
- TV Tokyo
- WOWOW
- Tokyo Metropolitan Television
- AbemaTV
- The Walt Disney Company
- Hakuhodo
- Tohokushinsha Film
- AOI Pro.
- カイジュウ
- ザフール
- Recruit
- Meguro Gajoen
- Japan National Tourism Organization
- Kawagoe Junior Chamber
- Mitsui Fudosan
- Xebio
In no particular order. See the company profile for details.
CONTACT
Need it quickly?
Lead times depend on the size of the project. Auditions and large castings take longer, but if you can select from profiles alone, we can work to short deadlines. Get in touch first.
Contact us for a quote
Phone +81 3-6362-3355 Weekdays 10:00–19:00 JST
CASTING
Casting by category
Use cases, how fees are set and FAQs for each category.
